SWOT and PESTLE analysis of Equity Bank Limited: Equity bank group is a financial service provider whose headquarters are in Nairobi. Equity bank has subsidiaries in countries like, Rwanda, south Sudan, Tanzania, Uganda and the DRC. Equity bank is licensed by the Central Bank of Kenya as a Commercial Bank.

SWOT and PESTLE analysis of Equity Bank Limited
SWOT and PESTLE analysis of Equity Bank Limited/Photo


Summary of Equity Bank Limited


  • Company name: Equity Bank Group
  • Location: Nairobi, Upper Hill – Hospital Road, Equity Centre, 9th floor
  • Business sector: financial services
  • Revenue: Ksh 16.062 Billion as per financial year ending December 2016
  • CEO: James Mwangi
  • Competitors: Cooperative Bank, Family Bank, Standard Chartered, Barclays, Kenya Commercial Bank
  • Equity Bank official website: http://equitybankgroup.com/
  • Equity Bank official Facebook page: Equity Facebook
  • Equity Bank official twitter handle: https://twitter.com/africa_success
  • Equity Bank official contacts: 0763063000
    Contact Centre Email:
  • Common company tags: Equitel, Eazzychama, online banking, Eazzynet, Equity bank diaspora, Equity bank PayPal,  Equity bank self service, Wings to Fly scholarship


SWOT analysis of Equity Bank


The following is the SWOT analysis of Equity Bank


  • Local roots
  • Strategic partnerships
  • Good management policies


  •  Cost structure


  • Innovation
  • New markets
  • International expansion


  •  Cyber crime
  • Uncertainty of the Kenyan economy
  • Political risks

PESTLE analysis of Equity Bank

Equity Bank CEO Dr. James Mwangi
Equity Bank CEO Dr. James Mwangi (Left) with Wings to Fly beneficiary, Dorris Nduku (Right) receiving scholarship/Photo

The following is the PESTLE analysis of Equity Bank


  • Political uncertainty in the country
  • Terrorism


  • Volatile Kenyan currency
  • startups


  • Financial literacy of customers
  • Financial confidence


  • Strict and increased regulatory demands
  • Changes in regulation


  • waste management
  • carbon credits
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